HW 13: Blogs Will Change your Buisness

"Blogs Will Change Your Buisness" written by Stephen Baker and Heather Green talk about how all companies have some sort of blog whether it be so promote the company or an employer talking about the companies secrets.I think that the impact of blogging on buisness is more important then the impact of bligging that is not buisness related. I feel this way because if there is a blog written that talks about the good qualities of a company and basically promotes what the company stands for and makes a good name for the company, their buisness will most likely be imprved. Likewise, if a blog is written about how the company is unfair and the products are not worth the money and basically trash talks about a company or a specific product, the company will decrease in popularity. My discussion on the impact on blogging of buisnesses is in fact addressing the larger matter of companies having to watch their employers and make sure that they have a code of privacy that protects people form talking about their upcoming products,of personal company issues or anything that the public should not be informed about."Potential customers are out there, sniffing around for deals and partners. While you may be putting it off, you can bet that your competitors are exploring ways to harvest new ideas from blogs, sprinkle ads into them, and yes, find out what you and other competitors are up to" (Kline and Burstein, 223). Basically every company has secrets that need to be kept within their employers because if customers find out the entire buisness could go downhil depending on what the company is hiding.